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Most novel companies don’t fail because of the product.They fail because they never bridge the gap between product and people.
TV commercial
Concept
Venture Capital
Technology
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[Shouter]

For Shouter, the idea was simple: show what happens when people insist on doing everything themselves.

The campaign 'Get Someone Else To Do It' is built around moments where things have clearly gone wrong. These are situations where a single look to the camera says it all. It is that quiet realization that this task should probably have been outsourced.

Through exaggerated and slightly painful scenarios, the films capture a universal truth: life gets a lot better when someone else handles the things you are not an expert at.

[Credits]

Concept: Thomas Poulsen & Magnus Arndt
Script: Magnus Arndt
Director: Thomas Poulsen
DoP: Rasmus Ærthøj
Producer: Trine Uldall
Gaffer: Emil Lund
Editor: Thomas Poulsen
Colorist: Rasmus Ærthøj
Mix & Master: Nicolas Vetterli

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TV commercial

Concept

Shouter

Painting

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